Marketing Manager ID 2024-1849 Location US-CA-Oakland Practice Business Development Position Type Full-time Posted Salary Range USD $125,000.00 - USD $145,000.00 /Yr. About Exponent Exponent is the only premium engineering and scientific consulting firm with the depth and breadth of expertise to solve our clients' most profoundly unique, unprecedented, and urgent challenges. We are committed to engaging multidisciplinary teams of science, engineering, and regulatory experts to empower our clients with solutions that create a safer, healthier, more sustainable world. For over five decades, we've connected the lessons of past failures with tomorrow's solutions to advise clients as they innovate technologically complex products and processes, ensure the safety and health of their users, and address the challenges of sustainability. Join our team of experts with degrees from top programs at over 500 universities and extensive experience spanning a variety of industries. At Exponent, you'll contribute to the diverse pool of ideas, talents, backgrounds, and experiences that drives our collaborative teamwork and breakthrough insights. Plus, we help you grow your career through mentoring, sponsorship, and a culture of learning. Thanks for your interest in joining our team Key statistics: 1,100 Team members 950 Consultants 640 Ph.D.s 90 Disciplines 30 Offices globally Our Opportunity We are currently seeking a Marketing Manager in Oakland or Menlo Park, CA to lead strategic communications and project management across digital, content, and event marketing. This role will synthesize department activities, BD qualitative and quantitative information, and consultant activities to provide a comprehensive view of department ROI. This role will also engage in partnership marketing and may be client facing. You will be responsible for Learning about Exponent's complex scientific and engineering consulting business. Understanding our clients' needs and challenges. Assisting consultants in expanding their client networks and aligning their activities with Business Development and marketing efforts. Marketing to legal market clients and developing CLEs and webinars. Building relationships within the legal market. Interviewing consultants and industry experts to analyze market trends. Considering market size and its influence on tactical priorities. Initiating, driving, and managing tactical priorities across the team as needed. Presenting compelling narratives that enhance the department's objectives. Creating reports and leveraging data to assess the impact of marketing activities at both strategic and campaign levels. Providing strong project management for content, events, and digital campaigns as needed. Coordinating efforts across various segments of the Business Development department. Leading a team effectively. You will have the following skills and qualifications Bachelor's degree in marketing, business, communication, journalism, English, or a related field. Ability to synthesize large amounts of qualitative and quantitative data. 10 years of marketing experience. Experience developing and implementing strategic marketing plans, partnership marketing, account-based strategies, and B2B programs. Strong communication skills, including written, speaking, and presentation skills. Ability to lead, mentor, and inspire people (minimum 5 years of people management experience). Experience working in the legal industry. Understanding of legal marketing, including account-based, partnership, event, digital, and content tactics. Understanding of legal PR. Ability to analyze risk. Excellent judgment. Life Exponent To learn more about life at Exponent and our impact, please visit the following links: https://www.exponent.com/careers/life-exponent https://www.exponent.com/company/our-impact We value and encourage diversity, equity and inclusion across all facets of our firm. Having a team built of people with different backgrounds, skills and perspectives allows us to provide better value to our clients and enjoy an enriched work environment. Our firm is committed to offering a variety of programs and resources to support health and well-being. We believe that providing competitive benefits, as well as compensation and recognition programs, empowers our staff to do work that makes a difference. Work Environment At Exponent, we have found that in-person interactions deepen employee engagement and are crucial for development, for realizing the full potential of our talented and diverse teams, and for building a more inclusive workplace where all have a sense of belonging. In our offices, you can expect a supportive culture and a collaborative, dynamic, multi-disciplinary work environment. Compensation The pay rate for this position is dependent on experience and capabilities which will be assessed during the interview process. Salary Range USD $125,000.00 - USD $145,000.00 /Yr. Benefits you will enjoy Access benefits information on our Life Exponent page: https://www.exponent.com/careers/life-exponent Exponent is a proud equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status. If you need assistance or accommodation due to a disability, you may email us at HR-Accommodationsexponent.com. Job Locations US-CA-Oakland US-CA-Menlo Park